The new UAE national pledge: What it is and how you can sign it today

Shweta Srikanth
5 hours ago
2 min read

While scrolling through your social feeds over the last day or two, you’ve probably noticed something pretty beautiful happening. A huge wave of solidarity is taking over the UAE right now, with citizens and residents coming together for a major national initiative called the Pledge & Commitment campaign.

It’s essentially a massive digital handshake of unity, giving you a simple way to say a big thank you to the UAE leadership, specifically His Highness Sheikh Mohamed bin Zayed Al Nahyan.

The initiative itself is built on four pillars:

Promoting coexistence and unity
Drawing inspiration from the President's leadership values
Strengthening civic responsibility and national identity
Expressing gratitude for the country's stability and prosperity

The story behind it

The campaign, launched in collaboration with Sandooq Al Watan, is all about celebrating the historic milestones that have driven the country forward and lifted the UAE’s standing on the global stage.

The movement kicked off at the Abu Dhabi Energy Centre, launched by Sheikh Nahyan bin Mubarak, Minister of Tolerance and Coexistence, drawing a massive crowd of over 4,800 people - including students, academics, business leaders, investors, and residents from all walks of life.

The comment sections online say it all. People from every background are jumping in to share the love, with messages like "Unity is our strength!" and "Proud of the UAE" popping up everywhere.

Grab Your Digital Certificate

Once you read through the declaration, and sign the pledge, you instantly get a personalised Certificate of Appreciation. It is a lovely touch that makes everyone feel connected, and people have been proudly downloading and sharing theirs across social media as a special token of pride.